Ivan Melnyk

Salesforce B2C Commerce Architect
Software Architect, Full-Stack Developer

Salesforce Certified Agentforce SpecialistSalesforce Certified AI AssociateSalesforce Certified B2C Commerce ArchitectSalesforce Certified B2C Commerce Developer

Profile

  • Salesforce B2C Commerce

    Composable Storefront (PWA Kit, Managed Runtime), SFRA, SiteGenesis, OCAPI, SCAPI, SLAS.

  • Headless & Composable eCommerce

    Design and delivery of scalable, high-performance, and high-load eCommerce architecture solutions, based on the MACH principles – Microservices, API-first, Cloud-native, and Headless. Expertise in building modern eCommerce platforms that ensure flexibility, modularity, and future-proof enterprise solutions.

  • Development Stack

    Node.js, TypeScript, JavaScript, React, Next.js, Tailwind CSS, PHP, Webpack, HTML, XML, JSON, CSV, HTTP, SSL/TLS, REST, Docker, Docker Compose.

  • Systems Integration

    Salesforce OMS, ERP, CRM, Service Cloud, Payment Gateways, Inventory (Multi-Channel Inventory), Marketing and Analytics Platforms, Shipment Integrations, Address Validation, Cross-Border Solutions (Global-e), and other enterprise systems.

  • Custom Implementations

    Loyalty Programs, RMA Workflows, Personalized Promotions, Custom Checkout Flows, Subscription Management, Customer Segmentation, Multi-Currency and Multi-Language Support, Gift Cards, and other tailored eCommerce functionalities.

  • Security & Compliance

    PCI DSS, Encryption, Protection against SQL Injection and XSS Vulnerabilities.

  • Performance Optimization

    Load Balancing, Caching, CDN, Core Web Vitals Optimization.

  • UX/UI Principles

    Development of Intuitive and User-Focused Storefronts.

  • Leadership

    Team Coordination, Stakeholder Communication, Project Management, Mentoring.

  • Cloud Infrastructure

    Amazon AWS, Cloudflare, Google Cloud, Microsoft Azure, Oracle Cloud, Serverless.

Cognizant
Cognizant
Jan 2026 - Present8 mos
London, United KingdomHybrid
Salesforce B2C Commerce Architect
Full Time
Jun 2026 - Present3 mos
  • Salesforce B2C Commerce Architect on a large-scale enterprise replatforming program for a global client, migrating from legacy and custom-built eCommerce systems to the Salesforce ecosystem, with Salesforce B2C Commerce as the core platform for online storefronts.

  • Providing architectural governance and technical leadership across discovery, design, and delivery phases, ensuring scalable, high-performance, secure solutions aligned with enterprise standards and long-term business objectives.

Salesforce B2C Commerce Architect
Contract
Jan 2026 - May 20265 mos
NTT DATA Inc
Salesforce B2C Commerce Architect
NTT DATA IncFull Time
Aug 2024 - Nov 20251 yr 4 mos
London, United KingdomHybrid
  • Leading the expansion of Salesforce B2C Commerce practice within the organization.

  • Designing headless, composable, and cloud-native eCommerce architectures for enterprise clients.

  • Driving innovation through adoption of Composable Storefront, PWA Kit, and Managed Runtime.

  • Supporting integration with Salesforce Service Cloud, and third-party enterprise systems.

  • Achieved Salesforce AI Associate Certificate in 2024, and Salesforce Agentforce Specialist Certificate in 2025.

Astound Digital (former Astound Commerce)
Senior Solutions Architect
Astound Digital (former Astound Commerce)Full Time
Feb 2020 - Apr 20233 yrs 3 mos
London, United KingdomHybrid
  • Architected and delivered Salesforce B2C Commerce solutions for global fashion and retail brands.

  • Designed and implemented migration of client`s brands from other eCommerce platforms to Salesforce B2C Commerce, enabling seamless transition to scalable, enterprise-grade commerce.

  • Delivered solutions supporting multi-locale, multi-region, multi-currency, and multi-realm configurations, serving millions of customers and managing multi-million product catalogs.

  • Integrated Salesforce OMS, Omnichannel Inventory, Service Cloud, B2C CRM Sync enterprise systems as well as various Payment Gateways, Shipping Providers, Analytics Platforms, and many other business and operation related features.

  • Providing technical leadership, code reviews, and architectural guidance to distributed teams.

  • Launched 6 projects such as Faconnable, Burton (Boohoo), Dorothy Perkins (Boohoo), Nastygal (Boohoo), Wallis (Boohoo), Vivienne Westwood, and supported many others.

  • Earned Salesforce B2C Commerce Architect Certificate in 2020.

Global-e
Technical Architect Salesforce Commerce Cloud
Global-eFull Time
Sep 2017 - Jan 20202 yrs 5 mos
London, United KingdomOn-site
DigitasLBi
DigitasLBi
May 2015 - Jul 20172 yrs 3 mos
Amsterdam, NetherlandsOn-site
Software Development Technical Lead
Full Time
Feb 2017 - Jul 20176 mos
  • Promoted from Senior Developer to Technical Lead for Salesforce B2C Commerce projects.

  • Led a distributed development team delivering complex multi-market storefronts.

  • Designed and implemented integrations with ERP, OMS, Payment Providers, Analytics Platforms and other custom solutions such as Loyalty Program and RMA workflows.

  • Ensured high performance, scalability, and maintainability across client implementations.

  • Successfully delivered the Britax Römer project on Salesforce B2C Commerce platform as well as the others beautiful fashion brands, such as Springfield, Women Secret, Pedro del Hierro, Fifty Factory, and Cortefiel.

  • Renewed my Demandware Certified Developer Certificate in October 2016.

Senior Demandware Developer
Full Time
May 2015 - Jan 20171 yr 9 mos
PulsarFour LLC (acquired by Valtech)
Senior Web (Demandware) Developer
PulsarFour LLC (acquired by Valtech)Full Time
Mar 2014 - Apr 20151 yr 2 mos
Kyiv, UkraineOn-site
  • Contributed as Senior Web Developer on the Marc-O-Polo project, in partnership with Valtech.

  • Participated in the full project lifecycle, including requirement gathering with the product owner, development of front-end and back-end features, platform configuration, and successful website launch in early 2015.

  • Delivered post-launch support to ensure continuous improvement and website stability.

  • Adopted an Agile Scrum methodology with two-week sprints, collaborating in a cross-functional team environment.

  • Employed Demandware SiteGenesis JavaScript Controllers as a replacement for Demandware pipelines, enhancing flexibility and customization in development processes.

SysIQ (acquired by Astound Commerce)
SysIQ (acquired by Astound Commerce)
Oct 2011 - Feb 20142 yrs 5 mos
Kyiv, UkraineOn-site
Senior Demandware Developer
Full Time
Feb 2013 - Feb 20141 yr 1 mo
  • Promoted to Senior Demandware Developer

  • Delivered high-impact Salesforce B2C Commerce (Demandware) solutions for international brands including IceBreaker, Adidas Latin America.

  • Designed and implemented front-end and back-end features with a focus on scalability, performance, and maintainability.

  • Developed and integrated critical commerce functionality such as payment gateways, address verification, and Demandware OMS.

  • Led technical initiatives, optimized eCommerce experiences, and drove innovation within the Demandware ecosystem.

  • Provided architectural input for complex integrations, establishing a reputation as a trusted technical contributor and future leader.

  • Achieved Demandware Developer Certificate in 2011 and "Architecting eCommerce Solutions in Demandware Certificate" in 2012.

Demandware Developer
Full Time
Oct 2011 - Jan 20131 yr 4 mos
Evolusent (formerly Web Impact)
Evolusent (formerly Web Impact)
Feb 2010 - Jul 20111 yr 6 mos
Kyiv, UkraineOn-site
Technical Lead
Full Time
Apr 2011 - Jul 20114 mos
  • Began career as a Web Developer, contributing to the development of websites of varying complexity for Canadian clients. Built new sites and customized/support existing web applications using PRISM (Coldfusion), PHP, MSSQL, HTML, CSS, JavaScript, and early exposure to jQuery.

  • Collaborated in an Agile environment with iterative cycles, daily stand-ups, and retrospectives.

  • Promoted to Senior Web Developer by demonstrating rapid skill acquisition and technical excellence.

  • Led several long-term projects, delivering robust and innovative solutions for clients such as GAO, Lifestyle Magazine, School Life.

  • Advanced to Technical Lead, assuming responsibility for team management, project delivery, and adherence to web best practices and standards. Gained experience in software design patterns, cross-functional team leadership, and client communication in English.

  • Developed strong full-stack development skills, combined with early experience in project leadership, technical architecture, and collaborative delivery.

Senior Web Developer
Full Time
Sep 2010 - Mar 20117 mos
Web Developer
Full Time
Feb 2010 - Aug 20107 mos
BaDM, ltd.
System Engineer / Developer
BaDM, ltd.Full Time
Oct 2009 - Feb 20104 mos
Poltava, UkraineOn-site
  • Served as System Engineer and Developer within the automation department of a pharmaceutical warehouse, enhancing operational efficiency through technical solutions.

  • Installed and configured a local web server on Windows using Apache, PHP, and MySQL.

  • Designed and implemented security measures and automated internal processes, including:

    • Warehouse in/out employee control and reporting system

    • Automated customer newsletter emails

    • Customer-specific pricelist generator with discount calculations

  • Developed solutions using PHP, MySQL/MSSQL, HTML, CSS, and JavaScript, improving workflow and expanding full-stack development expertise.

  • Delivered tangible improvements in operational efficiency while gaining foundational experience in system administration, automation, and web application development.

System Engineer
Artur-K, ltd.Full Time
Mar 2008 - Oct 20091 yr 8 mos
Poltava, UkraineOn-site
  • Managed the computer network infrastructure of approximately 150 PCs, including security, technical support, and maintenance of employee digital workspaces.

  • Gained advanced proficiency in Windows and Linux administration, network protocols (Ethernet, TCP/IP, UDP, HTTP), WiFi standards, and network/web security.

  • Programmed and maintained telephone station PBX LG LDK100, ensuring reliable internal communication.

  • Delivered comprehensive IT support while enhancing skills in system administration, network management, and security best practices.

Technical Director of Computer Class
Christian Charity CentreFull Time
Apr 2007 - Oct 20103 yrs 7 mos
Poltava, UkraineVolunteerHybrid
  • Founded and managed a Computer Class to provide fundamental computer science education to individuals lacking access to such resources.

  • Developed a local, fully automated reporting system to track visitor statistics and monitor student progress, leveraging PHP, MySQL, HTML, CSS, JavaScript, and Cron tasks.

  • Delivered courses and led the initiative for over a year, providing instruction, technical assistance, and ongoing support for learning materials.

  • Gained experience in communication, soft skills, and donor management, while fostering accountability to sponsors and ensuring program sustainability.

  • Transitioned leadership to trusted colleagues while continuing to provide technical guidance and support.

Salesforce Certified Agentforce Specialist presented to Ivan Melnyk for successfully completing certification requirements
Salesforce
Issued Sep 2025
Salesforce Certified AI Associate presented to Ivan Melnyk for successfully completing certification requirements
Salesforce
Issued Oct 2024
Salesforce Certified B2C Commerce Architect presented to Ivan Melnyk for successfully completing certification requirements
Salesforce
Issued Jul 2020
Demandware
Issued Oct 2016
Architecting and e-commerce Solutions in Demandware
Demandware
Issued Feb 2012
Demandware
Issued Dec 2011
National Aerospace University - "Kharkiv Aviation Institute"
National Aerospace University - "Kharkiv Aviation Institute"
Computer and Information Sciences and Support Services
Aug 2003 - Nov 2004Kharkiv, Ukraine

Specialty: The software of the automated systems (Software Engineer).
Attended first year.

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